Job Title:
Sales & Marketing Manager
Key Responsibilities:
* Develop and implement a comprehensive sales strategy to drive revenue across all key revenue streams, including accommodation, weddings, MICE, and leisure experiences.
* Implement digital marketing strategies, including social media, to communicate offers and drive ROI through the hotel's website.
* Monitor performance and liaise with 3rd party partners and hotel stakeholders to improve performance.
* Conduct sales calls and site inspections, including networking events, workshops, and FAM trips.
* Strengthen brand identity and ensure consistency across all marketing materials and communications.
* Work closely with external agencies, photographers, and designers to create compelling promotional content.
* Manage the property's website, ensuring optimal user experience and regular content updates.
* Work with the Director of Sales & Marketing on overall marketing strategy and digital direction for the hotel and take the lead on ad hoc projects as required.
* Work closely with the Rooms Division Manager and Reservations Team to optimise pricing strategies and occupancy rates.
* Monitor customer feedback and market insights to enhance guest experience and refine marketing approaches.
Candidate Requirements:
* Minimum of 5 years' experience in a senior sales and marketing role within the luxury hospitality, tourism, or events sector in Ireland.
* Strong knowledge of digital marketing, CRM systems, and revenue management tools.
* Proven experience in developing and executing sales strategies that deliver measurable revenue growth.
* Strong communication, leadership, and negotiation skills.
* A passion for luxury hospitality and the ability to create meaningful experiences for guests and clients.
Benefits:
* Hybrid work schedule open to successful individuals working from home 3-4 days per week after potentially 3 months with 1-2 days in the office (flexibility required depending on business requirements).
* Mobile phone, expenses, laptop provided.
* Full clean driving licence and own car required.
Skills:
* Sales
* Proactive Sales
* CRM Systems
Description:
The Sales & Marketing Manager will develop and execute innovative sales and marketing strategies to maximise revenue across all aspects of the hotel operations. This role requires a strong understanding of digital marketing, CRM systems, and revenue management tools, as well as excellent communication, leadership, and negotiation skills. The ideal candidate will have a minimum of 5 years' experience in a senior sales and marketing role within the luxury hospitality, tourism, or events sector in Ireland. A passion for luxury hospitality and the ability to create meaningful experiences for guests and clients are essential for success in this role.