Marketing Manager About the Company Our client is a forward-thinking provider of environmental management solutions, dedicated to helping businesses achieve their sustainability goals.
Following a strategic marketing transformation, they are now seeking a Marketing Lead to drive brand awareness, customer engagement, and commercial growth across both B2B and B2C markets.
This role includes managing a Marketing Executive and working closely with internal teams to ensure a consistent and impactful brand presence.
The Role AsMarketing Manager, you will: Develop and implement strategic marketing plans to strengthen brand positioning.
Support sales teams with compelling marketing initiatives and collateral.
Drive engagement through digital channels, events, and campaigns.
Identify and address key information gaps within the business.
Key Responsibilities Marketing Strategy & Execution Plan, execute, and optimize marketing campaigns aligned with business goals.
Content & Brand Management Oversee content creation for diverse audiences, ensuring brand consistency.
Agency & Digital Management Manage relationships with creative and digital agencies to maximize impact.
CRM & Data-Driven Marketing Leverage HubSpot and analytics to track performance and optimize strategies.
Sales Enablement & Events Develop marketing collateral, support sales initiatives, and coordinate industry events.
Cross-Functional Collaboration Work with internal teams to ensure unified messaging and customer engagement.
Why This Role Matters This position plays a crucial role in elevating marketing from reactive to strategic, ensuring that the company's messaging is effective, its brand is recognized, and its growth objectives are met.
Additionally, it helps bridge knowledge gaps in sustainability, making the company a trusted resource in the industry.
What Were Looking For 46 years of marketing experience (B2B/B2C), with expertise in digital marketing (SEO, email, paid ads) and CRM tools like HubSpot.
Strong storytelling, communication, and organizational skills.
Ability to manage multiple projects and collaborate across teams.
Passion for sustainability and a commercial mindset.
Experience in e-commerce or technology-driven marketing is a plus.
The Ideal Candidate You're a self-starter with a passion for sustainability and a strategic marketing mindset.
You thrive in a dynamic environment, balancing creativity with data-driven decision-making.
Your leadership skills enable you to work cross-functionally and elevate brand engagement effectively.
Industry: IT Services & Environmental Solutions Employment Type: Full-time If this role aligns with your expertise and ambitions, wed love to hear from you!
Skills: marketing b2b b2c campaigns