Guinness Brewery Ambassador Location: Dublin, Republic of Ireland
Time Type: Full-time
Posted On: Posted Yesterday
Closing Date: October 18, 2024
About Us Guinness Storehouse is a world-class, world-first innovation. It is a seven-story immersive Brand Experience, including the Guinness Flagship Retail shop, world-famous Gravity Bar & Connoisseur bar, along with a high-profile events area; all of which aim to provide the ultimate Visitor experience.
Guinness Storehouse welcomes 1.5 million visitors per annum and has been named the world's Leading Beer Tour Visitor Experience.
Diageo Brand Homes are a special platform for us to engage, entertain, and educate guests directly – whether they are brand adorers or just curious about beer. Our guests can learn how Guinness is made and how to enjoy it in surprising ways.
About the Role The right candidate will become a recognized friendly face of the St James's Gate Brewery through various operations, including project work, tasting events, trade visits, maintaining a social media presence, and bartender training both internal & trade.
This is a national role, primarily based in Dublin but may also require covering other markets. The role may involve both national & international travel. A portion of work hours will be spent during evenings and weekends, interacting face-to-face with trade representatives, the general public, and the broader beer community.
Responsibilities: Embody the spirit of St James's Gate Brewery and share this passion with others. Host events and trainings to bring the Brewery beer portfolio to life. Deliver brewery tours on a regular basis to VIPs, Trade guests, and consumers. Engage with beer drinkers and make genuine connections. Utilize various social media channels to showcase regional brand activity and connect with bartenders, retail operatives, and members of the beer community. Provide support for PR opportunities including regional and international launch events. Develop strong working relationships to become a trusted source for all things St James's Gate among sales and marketing teams. Support all stakeholders in their commercial planning around Diageo beer sales goals. Identify new opportunities for sales growth for Diageo beer brands. Adhere to all health and safety guidelines while on site, owning relationships with senior stakeholders. Operate within prescribed budget, ensuring return on investment, and submitting all T&E claims in a timely and compliant manner. Role Requirements: Must be passionate about beer & Irish beer culture. 3+ years of experience in the beer industry. Knowledge of the overall global beer industry and international trends. The ability to engage & captivate a crowd on any occasion. Beer expertise and in-depth understanding of its various brewing processes. Cicerone Certified Server is a minimum; having Beer Sommelier / Certified Cicerone, IBD General Cert, or other industry qualification is favorable. Full clean driving license with access to own vehicle an advantage but not a prerequisite. Ability to work flexible hours, including nights and weekends. Ability to work on own initiative and interpret lack of clear instruction. Applicant should be driven, able to multitask, and competitive. Proficiency in Microsoft Office with the ability to create & deliver great presentations. Working with Us Join us and you can also expect a highly competitive and flexible rewards and benefits package including:
Contemporary work-life balance policies and wellbeing activities. Contributory pension scheme. Competitive annual bonus (dependent on performance). Generous holiday allowance. Celebrating our inclusive and diverse culture is core to Diageo's purpose of "celebrating life every day everywhere".
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