Job Description:
VANRATH are delighted to be assisting a fantastic Manufacturing & Development based company with the recruitment of a Senior Marketing Executive.
About the Company:
This is a fantastic company to work in, with a beautiful new office and a great reputation.
Role Overview:
The role is based on-site Monday - Friday (Early Finish Friday) with a fully negotiable salary and excellent benefits package, including progression opportunities.
Main Responsibilities:
* Develop and implement annual brand plans and budgets
* Monitor competitor activity, analyse market trends, and conduct specific market research to inform marketing plans
* Plan and implement effective product launch strategies
* Manage integrated marketing campaigns, including creative development, video and CGI, technical and promotional literature, advertising campaigns, direct mail, PR, events, point of sale, social media, PPC campaigns, and email marketing
Requirements:
* Bachelor's degree in Marketing, Business, or a related field
* Significant experience in a senior marketing role, preferably within the construction or manufacturing sector
* Strong project management and organizational skills
* Expertise in digital marketing, including SEO, email marketing, and social media