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Senior Product Marketer - Core Product, Dublin
Client: Intercom
Location: Dublin, Ireland
Job Category: Other
EU work permit required: Yes
Job Reference: 2597bf4f6578
Job Views: 106
Posted: 21.01.2025
Expiry Date: 07.03.2025
Job Description:
Intercom was founded in 2011 to change the standard of customer service online. Our AI-first customer service platform is a totally new way to deliver customer service and is designed to transform the way businesses interact with their customers through AI. We help businesses provide instant and exceptional service to their customers and maximize their support agents’ productivity, efficiency, and performance—all through our single AI system. More than 25,000 businesses use Intercom to send millions of messages to millions of customers each month. Intercom has been a long-standing product leader and cultural icon in the technology and startup worlds for more than a decade. Join us on our mission to redefine customer service and make internet business personal.
What's the opportunity?
Intercom is leading the customer service industry into the future with our innovations in AI. This huge category is undergoing a generational change that is transforming the face of customer service. Intercom is at the cutting edge of AI for customer service.
Working cross-functionally with the Product, Marketing, Sales Enablement, and Sales teams, you'll operationalize large projects and bring to market a completely new era of storytelling that will redefine what B2B product marketing looks and sounds like. This product marketing role will be critical to the product marketing team and Intercom business, leading a core product area within our platform. This is a high impact, high visibility role that demands a strong PMM who can lead strategic projects, cross-functional teams, take products to market, and drive adoption.
What will I be doing?
* Responsible for a key part of the Intercom platform, focused on Fin AI Agent growth.
* Partner with product, marketing, and sales to drive product strategy.
* Own the long-term GTM strategy and short-term launch plans for a variety of products, all in service of driving Fin adoption.
* Influence overall GTM strategy by working with Marketing, Sales and Growth leaders, as well as the Exec team.
* Own the positioning & messaging of your products, working closely with competitive intelligence and copywriting to bring your copy to life across web, sales, and other surfaces.
* Serve as a strategic partner to sales, enabling and supporting them broadly with your product expertise as well as with specific deals on strategic accounts.
* Influence product strategy by being embedded in the product org, bringing in sales feedback, customer and market insights, and intel from the competitive landscape.
* Collaborate with leaders in Brand, Demand Generation, Sales, to ensure our marketing & sales strategies and partnership is optimized.
* Responsible for communicating and presenting effectively to stakeholders at all levels of the organization, including C-suite.
* Work with urgency and intention, helping product teams ship early and often.
* Support and contribute to the production of high quality content for the Marketing org, and to support our Sales Enablement strategy.
What skills do I need?
* 3-5+ years of product marketing experience in B2B technology, preferably in SaaS.
* Proven track record of partnering with product orgs, engineering, marketing, growth and sales teams.
* Operational expert, highly organized, experience managing multiple projects and work streams simultaneously.
* Outstanding writer. You can create compelling positioning & messaging that translate into world-class copy.
* Comfortable collaborating with executives, often under pressure.
* Excellent communicator, both written and verbal.
* Natural leader and comfortable managing stakeholders across teams and levels.
* Very high attention to detail.
* You are genuinely excited by software products and are passionate about new technology.
* Strong both qualitatively and quantitatively.
We are a well-treated bunch, with awesome benefits!
* Competitive salary and equity in a fast-growing start-up.
* We serve lunch every weekday, plus a variety of snack foods and a fully stocked kitchen.
* Pension scheme & match up to 4%.
* Peace of mind with life assurance, as well as comprehensive health and dental insurance for you and your dependents.
* Open vacation policy and flexible holidays.
* Paid maternity leave, as well as 6 weeks paternity leave for fathers.
* MacBooks are our standard, but we also offer Windows for certain roles.
Intercom has a hybrid working policy. We believe that working in person helps us stay connected, collaborate easier and create a great culture while still providing flexibility to work from home. We expect employees to be in the office at least two days per week.
Intercom values diversity and is committed to a policy of Equal Employment Opportunity.
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