Poetry Ireland is seeking a Creative Communications and Marketing Manager to lead the organisation's strategic and day-to-day communications.
This role combines communication, marketing, and creative expertise to connect new and existing audiences with poetry and Poetry Ireland's work. The successful candidate will provide strong leadership across all communications and marketing activities, with an eye for detail and experience in content creation and design.
Key Responsibilities:
* Develop and implement strategic communications and marketing plans based on Poetry Ireland's work plan and events calendar.
* Create and deliver imaginative, effective, and targeted tactical marketing and PR campaigns for all Poetry Ireland programmes and events.
* Write and sign off copy for all PR and marketing materials (press releases, flyers, posters, newsletter, web, news, etc.).
* Create and initiate diverse range of innovative, engaging, and optimized short and long-form written and visual content for Poetry Ireland digital platforms.
* Lead on the writing and editing of marketing and fundraising emails, programme newsletters, blogs, vlogs, informational toolkits, leaflets, infographics, presentations, etc.
* Design and deliver suite of creative assets for social media, newsletters, presentations, and like.
* Monitor and maintain all Poetry Ireland digital channels, platforms, and tools responding appropriately to queries.
Requirements:
* Proven ability to develop and implement successful communications and marketing strategies.
* Third-level qualification or commensurate experience in relevant area (e.g., Communications, Public Relations, Information Management, Digital Media, Publishing, Marketing, Public Affairs, or similar).
* Minimum 2 years' experience in communication and/or marketing role.
* Strong knowledge of design and digital media with experience using design tool ideally Canva and/or Adobe Creative suite.
* Excellent digital marketing and communications knowledge and experience across website content management, SEO, Email clients (Mailchimp or similar), social media, and other relevant digital systems and platforms.