Social network you want to login/join with:Our client is a native Irish company, based in Limerick, that offers an App to simplify and modernize clinical trials (clinical software).They are currently seeking a Head of Go-to-Market to lead the team responsible for building and activating sales lead generation strategies. The role is essential for driving growth through the establishment of long-term competitive positioning, the launch of go-to-market strategies, and the scaling of lead generation efforts.What’s in it for youAttractive salary | Limerick or Dublin | flexible start/end time | paid days holidays + more benefits | 2 days per week onsiteResponsibilities:Lead a cross-functional team to expand demand generation efforts across marketing, sales, and services teams.Oversee the go-to-market workstream for strategic initiatives, including product and service launches, to ensure delivery of a unique value proposition, cross-functional alignment, and enhanced enablement of customer-facing teams.Collaborate with organizational leaders to promote cross-functional alignment on lead generation and go-to-market initiatives.Develop and refine positioning for both new and existing products/services by analyzing competitive dynamics, market trends, and customer needs.Create business cases for investment in marketing spend, SDR, MarTech, and R&D.Requirements:Strong background in marketing B2B SaaS productYou’re familiar with both the strategic and operational aspects of Go-to-Market (you have a documented history of sucessful GTM exectutions)Proventrack record of driving successful product growth in a fast-paced SaaS start-up, with experience working with R&D, sales and servicesExperience influencing senior stakeholdersDemonstrated ability in structuring and leading complex projects with multiple teams involved.You’re a strategic and commercial thinkerStrong leadership capabilitiesExpertise in Hubspot Sales CRMExcellent knowledge of lead generation levers like social media, referrals, PPC, SDRIf you think you are a match for this role then please apply through Prosperity now!Apply Now
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