Role: Lead Generation Specialist
Job Type: Permanent
Location: Letterkenny, Co. Donegal – Office/Hybrid (3 days per week)
Do you have a knack for building relationships that fuel business growth? Do you enjoy strategizing to grow customer acquisition and retention?
Make a meaningful impact as a Lead Generation Specialist.
The Role
We are seeking a results-driven Lead Generation Specialist to identify, engage and qualify potential customers for our clients. If you have experience researching prospects, executing outreach strategies and nurturing leads through various channels, using CRM tools and understanding sales pipelines, we’d love to hear from you.
Key responsibilities:
* Use advanced tools and market insights to identify high-potential leads, conducting outreach through various channels.
* Build and manage a comprehensive sales pipeline, ensuring a steady flow of qualified prospects.
* Analyze campaign performance and adjust strategies to continuously improve lead conversion rates.
* Work closely with sales, marketing, and product teams to ensure alignment on goals, messaging and provide seamless lead handoffs and follow-up processes.
* Develop and execute creative outreach initiatives that differentiate our clients from competitors.
* Establish lead generation strategies for customer acquisition and retention.
* Develop shared reporting and dashboards to track key metrics and pipeline impact.
* Train and enable sales teams with ABM playbooks, personalized outreach templates, and account insights.
* Provide feedback loops between marketing and sales to optimize messaging, targeting, and conversion tactics.
Your Profile
Key skills/knowledge/experience:
* Strong experience in B2B marketing, demand generation, or ABM.
* Proven experience in data driven lead generation and/or prospecting.
* Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
* Excellent communication and interpersonal skills, comfortable engaging with stakeholders at all levels.
* Proficiency with CRM software and digital marketing tools.
* A proactive mindset and the ability to thrive both independently and as part of a collaborative team.
Good to have:
* Background in B2B sales.
* Ability to decode business challenges and provide solutions.
Rewards & Benefits
TCS is consistently voted a Top Employer in the UK and globally. Our competitive salary packages feature pension, health care, life assurance, laptop, phone, access to extensive training resources and discounts within the larger Tata network.
Diversity, Inclusion & Wellbeing
Tata Consultancy Services UK&I is committed to meeting the accessibility needs of all individuals in accordance with the Ireland Employment Equality Acts 1998-2011 (as amended) and the Equal Status Acts 2000-2012 (as amended). We believe in building and sustaining a culture of equity and belonging where everyone can thrive.
If you are an applicant who needs any adjustments to the application process (including completion of the application form) or interview, please contact us at UKI.recruitment@tcs.com with the subject line: “Adjustment Request” or liaise with recruiter at Rebecca.mcclelland@tcs.com to request an adjustment.
Next Steps
Due to a high volume of applications, we will be unable to contact each applicant individually on the status of their application. If you have not received a direct response within 30 days, then it should be deemed unsuccessful on this occasion.
Join us and do more of what matters. Apply online now.
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