Our client is a native Irish company, based in Limerick, that offers an App to simplify and modernize clinical trials (clinical software).
They are currently seeking a motivated Senior Marketing Ops specialist to help them manage their marketing automation infrastructure and scale the execution of the operations. You’ll take part of the continued growth of the company, helping to manage, design and automate workflows, campaigns and emails.
What’s in it for you
salary:, -, | Limerick or Dublin | flexible start/end time | paid days holidays + more benefits | 2 days per week onsite
Responsibilities:
1. Design and deliver engaging email marketing campaigns.
2. Oversee data management in HubSpot and Salesforce, handling lead assignments and handover processes while implementing interoperable procedural changes.
3. Implement and evaluate integrated marketing campaigns across multiple channels.
4. Design automated email nurture campaigns to bolster acquisition and nurturing initiatives.
5. Enhance lead management, routing, attribution, and multi-channel nurturing to improve visibility into the sales funnel.
6. Develop and manage forms, landing pages, automated emails, thank you pages, and related assets.
7. Supervise database management, including data cleansing and segmentation tasks.
8. Anticipate and assess the downstream effects of changes to marketing infrastructure and campaigns on other business systems and processes.
9. Travel nationally and internationally to meet clients
Requirements:
10. Hands-on experience in Hubspot (preferably as an admin/power-user) and experience with Salesforce
11. Email design and templating - HTML and CSS Skills
12. Proven results evidenced in creating, executing, and measuring integrated marketing campaigns across multiple channels
13. Expertise and guidance around data gathering and campaign projections to guide the team activities.
If you think you are a match for this role then please apply through Prosperity now!
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