Digital Business Analyst Because your new ideas are our way new ways of working. Evolve, your way.
Our technology team is actively shaping the next wave of advancements. Engaged with innovative initiatives, your expertise will propel our business into the future. Collaborating with a creative team of tech enthusiasts, you'll contribute your unique skills to fuel our technological advancements.
Join our dynamic Product team as a Business Analyst to shape the future of our mobile app. We want to enhance our customer journey and engagement by providing a mobile app through which customers can interact with the brand. As a Business Analyst, you'll be involved in every stage of the product lifecycle, from inception to launching the final product. Your work will directly impact the customer experience and drive business growth.
The Digital BA will be responsible for eliciting and documenting business requirements as part of the wider Digital Product team who are building digital experiences to delight our customers and drive growth of our business. The Digital BA will also be responsible for the day-to-day oversight and delivery for a Product team, delivering changes prioritised by the Product Owner, and ensuring the overall scope and technical requirements for assigned sprints are understood and implemented.
Essential to the role is the ability to understand business processes, gather requirements, and translate them into Product-based delivery requirements that will allow the organisation to achieve its goals. Working closely with a variety of stakeholders across Digital Product, Technology, the business, partners, and suppliers, the role requires excellent communication skills and a deep understanding of product and agile delivery methodology.
What You'll Get
The world is changing and it's important we support our colleagues. People are at the heart of what we do at Primark so it's essential we provide the right environment for you to perform at your best. That's why we offer benefits that put you first.
Some of our benefits are:27 days of leave, plus bank holidays and if you want, you can buy 5 more.Flexible Working, opportunity for an early Friday finish, and a subsidised cafeteria.Primark Perks – Discounts with some local partner businesses to our offices. What You'll Do:
In your role, you'll collaborate with different people across a range of skillsets. Here's a flavour of your day-to-day:Work closely with Product Owners and cross-functional delivery teams to focus on value-driven delivery that supports innovation, optimisation, and maintenance of digital products.Be a champion for the Agile way of working, ensuring all standards and processes are followed and changes and improvements to increase the team's productivity are implemented.Work alongside Delivery Managers to identify and remove impediments and obstacles on behalf of your team, and create and update various status and productivity reporting.Build and maintain a strong understanding of existing system and application landscape as a building block for future solutions.Conduct interviews, workshops, review documentation, and evaluate business processes to gather requirements and translate them into acceptance criteria for the Product team to work to.Support Product Owners to challenge business units on their assumptions to help deliver solutions for their current and future needs. What You'll Bring
Here at Primark, we want everyone to feel valued – so please bring your authentic self to work, of course with some other key experience and abilities for this role in particular:Minimum 3 years' practical experience in Business Analysis role or business relationship management in a digital environment – mobile app development is an added advantage.Industry or functional expertise validated through experience working in e-commerce.An appropriate degree, equivalent qualification, or experience.Preferably a certification in Agile Product Ownership, Scaled Agile, Scrum Master, or equivalent.Good understanding of API integrations, Mobile platforms (iOS, Android), and familiarity with analytics.Ready? Good - because we can't wait to see what you can offer. You'll be joining a team of diverse, passionate, and talented individuals where you'll truly belong, collaborating on projects that will shape the future of our industry. If you're excited about this role but don't meet all the criteria, we encourage you to apply. You may be the right candidate for this role or another one, and our recruitment team can determine where your skills may fit in at Primark.
Apply to be part of our future and we'll help you develop yours.
If you need any reasonable adjustments or have accessibility requests during your recruitment journey, such as extended time or breaks between online assessments, a sign language interpreter, mobility access, or assistive technology, please contact your talent acquisition specialist.
All offers of employment are subject to background checks, including right to work, reference education, and for some roles, criminal and financial checks. If you have any concerns, please reach out to our talent acquisition team to discuss.
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