Who we are:
American International Group, Inc. (AIG) is a leading global insurance organization. Building on 100 years of experience, today AIG member companies provide a wide range of property casualty insurance, life insurance, retirement solutions, and other financial services to customers in more than 80 countries and jurisdictions.
Get to know the business:
General Insurance is a leading provider of insurance products and services for commercial and personal insurance customers.
About the role:
What you need to know:
Manage Commercial Marketing, including ‘Right To Win’/Why AIG Value Proposition & Industry Positioning.
Manage AIG exposure through Broker Magazine, Broker Ireland partnership, Press and Other Media Outlets.
Manage AIG events (Dublin GAA Sponsorship etc.), product launches (all Products), and Innovation AIG/Broker Events (Broker/Client Days).
Manage Training & Development, including training through III, Broker Training, internal training, on-line training, lunch & learn, etc.
Leverage the knowledge of the EMEA Marketing department to optimize the Commercial Marketing function in Ireland.
To strategically plan, develop and implement various initiatives including Sales Plans and Global Broker development/service plans and support Distribution in creating adequate pipeline for branch and input into Salesforce in good time.
Internal Communication- Communication of marketing and commercial strategies across the branch and also arrange and MC town halls working with GM and Head Of Distribution.
External Communication – Any changing Underwriting or strategic actions by product should be communicated and articulated to our brokers in good time with Head of Commercial Marketing working with product and distribution on key messaging and selected audience.
Responsible for developing long-term and strategic marketing plans - This should be done in tandem with Head of Distribution, GM and the Product Lines Heads. Ensure these strategic plans are rolled out and tracked.
Commercial Strategy - Develop and implement marketing plans that align with product and organizational strategic business goals.
Manage campaign execution and roll-out including overseeing collateral design, digital and events strategies.
Ability to pull together presentations whether they be internal or external focused.
Manage marketing budgets, measure and report on effectiveness via ROI KPIs.
Use of R&D, Sales Force and Analytics resources.
Manage relationship and budgets with external providers (Teneo, Legacy).
Website content and redesign for commercial/distribution.
Collaborate and support with the Consumer Marketing colleagues.
Ad hoc projects for GM including supporting any government affairs.
What we’re looking for:
Experience:
3+ years’ experience in a Marketing/Communications Experience preferably in financial services.
Works well within their own team but is a proven collaborator with colleagues outside of their function.
Self-driven, organized and ambitious.
Excellent communicator with the ability to liaise at all levels.
High proficiency in MS Office (Word, Excel and PowerPoint).
Strategic thinking that can take broad concepts and vision to develop structured plans, actions, and measurable metrics and then effectively execute those plans.
A look at our benefits:
At AIG, we have a 100-year legacy of working to make the world a better place. We’re proud to offer a competitive salary along with annual performance-related bonus and a range of employee benefits and resources that help you protect what matters most; a company funded health care scheme, a competitive holiday allowance with an additional two company days per year, automatic enrolment into a generous defined contribution pension scheme, smarter travel options such as bike to work and tax saver travel scheme, staff discounts and wellbeing initiatives. We provide a variety of leaves for personal, health, and family needs. We also offer volunteer days, for example, the “Giving Back” program allows you to take up to 16 hours a year to volunteer in your community.
We also believe in fostering our employees’ development:
We offer a range of learning opportunities for employees to hone their professional skills to position themselves for the next steps of their careers. AIG also has a tuition reimbursement program for eligible employees to enhance their education, skills, and knowledge in areas that relate to their current position or future positions to which they may transfer or progress.
We are an Equal Opportunity Employer. It has been and will continue to be the policy of American International Group, Inc., its subsidiaries and affiliates to be an Equal Opportunity Employer. We provide equal opportunity to all qualified individuals regardless of race, color, religion, age, gender, gender expression, national origin, veteran status, disability or any other legally protected categories.
Functional Area:
SM - Sales & Marketing
AIG Europe S.A. (Ireland branch)
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