Lead and manage your Field Sales team to deliver sales and marketing strategies. Building a highly motivated, high performing sales team whilst developing future talent. Ensuring our Field Sales team is viewed by our customers as best in class driving joint value creation with each visit.
The Role:
The Regional Sales Manager (RSM) will be responsible for all aspects of sales operations within their region, including managing a team of Sales Representatives and Brand Developers. The RSM will develop and execute sales strategies driving profitable growth and exceeding sales targets. They must be able to build and maintain strong customer relationships as well as ability to influence and negotiate to deliver results. This role requires a passionate and results-oriented holder who is committed to achieving excellence in all areas of their work.
Reports to: On-Trade Channel Director
Main Duties and Responsibilities:
1. Lead, motivate, and coach a team of Sales Representatives and Brand Developers, providing coaching, guidance, and ongoing development opportunities.
2. Set clear and achievable sales targets for the team and monitor progress closely.
3. Conduct regular performance reviews and provide constructive feedback to team members.
4. Foster a positive and collaborative team environment that encourages high performance and employee engagement.
5. Provide ongoing training and development opportunities for the sales team by fostering a culture of continuous learning and improvement.
6. Develop and implement effective sales strategies to achieve regional sales targets and exceed customer expectations.
7. Analyse market trends, competitor activity, and customer data to identify growth opportunities.
8. Develop and execute sales plans for key accounts within the region.
9. Manage the day-to-day sales activities of the team, including call planning, territory management, and customer visits.
10. Build and maintain strong relationships with key customers within the region.
11. Understand customer needs and preferences, and tailor sales strategies accordingly.
12. Negotiate and close deals with customers, ensuring mutually beneficial outcomes.
13. Provide excellent customer service and resolve any customer issues promptly and effectively.
14. Monitor and analyse sales performance data to identify areas for improvement.
15. Track key performance indicators and take corrective action as needed to achieve sales targets and profitability goals.
16. Manage sales budgets and expenses effectively.
17. Project Management execution as required to exceptional standard.
18. Demonstrates CBL behaviours – Put Safety First, Respect Each Other, Act Like You Own It, Learn and Improve.
Minimum Qualifications:
1. Minimum 5 years’ management experience within a commercial management position and considerable experience in a Field Sales management role or equivalent.
2. Experienced people manager with proven track record of managing and leading a team to deliver high performing results.
3. Results orientation/ Executing for results- takes personal responsibility for problems/ ensuring outcomes and emotionally resilient.
4. Candidates must show high delivery skills and action orientation, with intensity and drive to achieve excellence in management and execution.
5. Organisational Skills- ability to effectively plan and meet objectives with excellent personal organisation.
6. Analytical ability: gets to the heart of business issues quickly; comfortable with numerical and financial issues; understands the implications of decisions for the overall financial performance for the region.
7. Motivational skills, provides inspirational management, enthuses, motivates and empowers others, encourages creativity and intelligent risk taking.
8. High level of influencing skills internally within Comans and externally with our customers.
9. Industry knowledge- candidates will ideally come from a FMCG performance orientated background.
10. Business awareness- has a comprehensive understanding of the market and developments in the sector, in particular trends impacting customer requirements and preferences.
11. Strategic thinking- thinks deeply and broadly about the business, moves easily between strategy and tactics; devises clear practical plans for achieving complex goals.
12. Drive positive change- candidates will evidence a strong change orientation, gained in a highly dynamic market. Show ambition and flexibility to change and grow within the organisation.
13. Communication- highly articulate and analytical, candidates will have the ability to deliver compelling, well-structured arguments.
14. Building Commitment- they will be able to prove their ability to lead and inspire their team, by making themselves visible without getting immersed in day-to-day delivery.
15. Full clean driving licence.
16. Geographically mobile across the country.
17. Proficient in Microsoft Office.
Desired Criteria:
1. 3rd level education in a business related discipline.
How to Apply:
Applications please including CV and a cover letter outlining your suitability for the role to people@comans.ie
Closing Date for Applications:
Closing date for applications is Thursday 10th April 2025, 11:59pm.
About Us:
Comans Beverages Ltd. has been marketing, selling and distributing local and international beers, wines, spirits and soft drinks since 1959. Over 230 people are employed across five distribution locations in Dublin, Cork, Limerick, Galway and Donegal. Supplying licensed trade; pubs, hotels, restaurants, off licenses and off trade, Comans have established relationships with customers across every county. Comans are also distribution partner to Heineken Ireland Limited.
Seniority level
Mid-Senior level
Employment type
Full-time
Industries
Wholesale
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