Paid Search Specialist
We are seeking a Paid Search Specialist with 2+ years of experience in a similar role to join our dynamic team focused on Digital Growth for clients.
The ideal candidate is passionate about Paid Search and shares our passion for increasing client revenue.
Responsibilities:
* Collaborate with a wider team to drive online revenue growth for client portfolios.
* Develop a clear understanding of each client's business and objectives.
* Create and implement Paid Search strategies aligned with customer goals.
* Communicate effectively with account managers and project teams to ensure alignment with strategic objectives.
* Design and manage Ad Campaigns, selecting appropriate bidding models for scalability and performance.
* Ensure adherence to client goals, maintaining a continuous testing approach across all funnel stages.
* Manage Ad Copy, ensuring alignment with brand guidelines and strategic objectives.
* Provide creative recommendations for Text, Video, and Image assets.
* Stay up to date with advertising trends and new formats.
* Ensure brand consistency from Ad to landing page.
* Contribute to case studies and award submissions.
Experience & Skills Required:
* 2+ years of experience in a similar role (essential).
* Google Ads Certification preferred.
* Performance-driven with a strong ROI focus.
* Proven ability to prioritize workload and meet targets.
* Strong analytical skills and ability to interpret data.
* Passion for digital marketing and paid search.
* Excellent written and verbal communication skills.
* Team player with enthusiasm and a proactive mindset.