**User Acquisition Manager - Mobile**
We are seeking a highly skilled Mobile User Acquisition Manager to join our Growth Team. As part of this team, you will have the opportunity to work on diverse mobile apps, collaborating across functions to drive real impact on growth and profitability.
Your mission is to take full ownership of user acquisition campaigns across various platforms, ensuring that we attract high-quality users at the lowest possible cost. You will manage campaigns across our expanding portfolio of mobile apps, working in close partnership with marketing, product, and data teams to develop strategies that fuel long-term growth.
You'll be at the forefront of our app scaling efforts, using data-driven insights to optimize campaigns, test new ideas, and ensure we are consistently maximizing Return on Ad Spend (ROAS) and keeping Cost Per Install (CPI) as efficient as possible.
The ideal candidate has 2-3+ years of experience in mobile user acquisition, with proven success managing campaigns on platforms like Facebook, Google, TikTok, and Apple Store. They possess strong analytical skills, with experience in SQL, MetaBase, and Excel to derive insights and drive campaign performance.
A successful candidate will have deep knowledge of mobile marketing metrics: including Cost Per Install (CPI), Cost Per Acquisition (CPA), Return on Ad Spend (ROAS), and Lifetime Value (LTV). They will also have experience with mobile SDKs or attribution tools (e.g., Firebase, Adjust, Appsflyer) to track user behavior and optimize campaigns.
The role requires self-discipline and leadership, with the ability to work independently, lead projects, and manage multiple campaigns with precision. A creative problem-solving mindset with a passion for experimentation and continuous optimization is essential.
Our team values agility, growth, flexibility, creativity, and measurable results. If you're passionate about driving business growth through data-driven strategies and are excited about the opportunity to work on diverse mobile apps, we encourage you to apply.