Job Title: Digital Marketer
We are seeking a highly skilled Digital Marketer to join our marketing team at Mount Juliet, a luxury resort estate and 5-star hotel and wedding venue located in Thomastown, County Kilkenny.
About the Role:
The successful candidate will be responsible for enhancing our hotel brand and increasing sales through effective digital marketing campaigns. This includes planning and executing web, SEO/SEM, email, social media, content, and display advertising strategies.
Key Responsibilities:
* Contribute to planning hotel digital marketing campaigns with the Director of Sales and Marketing
* Monitor all digital channels, including updates, design, and user experience
* Oversee social media presence across all channels, including TikTok wedding mood boards and other wedding tip social media sites
* Create, maintain, and implement digital marketing and editorial calendars in collaboration with department heads
* Manage metrics such as Google Analytics and Webmaster Tool
* Promote the hotel as a wedding venue online through wedding portals and online wedding journals and message boards
* Track and respond to social communities through comment sections and direct mail inboxes
* Contribute to e-letters and email campaigns
* Collaborate with individual departments to develop and capture new content, including video, imagery, and copy/stories for online use
* Develop and deliver monthly reports on social media performance
* Oversee and manage the online presence of the hotel across all online review platforms
Requirements:
The ideal candidate will have a marketing and sales outlook, as well as experience in social media (Facebook, Instagram, Pinterest, TikTok, Twitter, etc.). A degree in marketing or digital marketing is required.
Working Conditions:
This is a full-time permanent position, working 39 hours per week. The salary is Euro 38,000 per annum.
Location:
Mount Juliet, Thomastown, Co. Kilkenny, Ireland.