Job Title:
PR Manager for Retail Function in Ireland
About the Role:
We are seeking a self-motivated and creative individual to lead consumer campaigns for large scale shopping occasions such as Prime Day and Black Friday. The successful candidate will create activity that demonstrates the value customers get while shopping with Amazon, and provide corporate and press office support to highlight the positive role the company plays in Ireland.
Main Responsibilities:
* Develop and manage integrated PR campaigns around key retail moments
* Delveer campaigns and launches around shopping innovations
* Write campaign plans, messaging, and media-facing materials
* Build relationships with key media, and be able to pitch and secure top tier coverage
* Deliver strategic counsel to internal executives on PR challenges and opportunities
* Work closely with agencies and wider international teams to devise and implement PR activity
* Work closely with internal teams across the business to deliver projects to deadline
* Successfully manage fast-moving, complex PR challenges from both the business and the media
* Support with issues management and crisis comms related to the Ireland retail business, working in partnership with other PR and Public Policy teams
Requirements:
* Several years of experience in a communications role either within a PR agency or in-house
* Extensive experience that demonstrates a comfort in dealing with high-level consumer & corporate media contacts across news, lifestyle, and broadcast sectors
* Strong writing skills
* Hands-on experience of digital and social media as well as influencer marketing / communication
Salary:
$120,000 - $180,000 per year