Here at Three, we’ve done things differently since day one
We take the script and rip it up, we’re a big-hearted energetic bunch, striving for a better connected life. The energy of our people, the pace at which we operate, and the thrill of making bold moves is exhilarating and addictive. Magic happens when we power the connections that millions value, and you can feel it… When these things combine, phenomenal things happen.
We encourage our employees to face their weaknesses, to really open themselves up to new tasks and projects in a super-charged and rich learning environment. We want you to become the best version of yourself.
Join us as an Integrated Search Specialist
Have you always dreamed of “making a difference?” Do you get goosebumps when you see an initiative you have been involved in quantifiably improve the bottom line? Are you passionate about Data, Customers, Content, and Optimisation? If the answer to these questions is “yes” then the Digital Team needs you. You will work within a supportive and high-performing culture and a team whose aim is to exceed in driving its Digital First Strategy while maintaining a high-performance culture.
The Integrated Search Strategy Specialist is a multifaceted role that combines the responsibilities of a Search Specialist with elements of UX Copywriting. The ideal candidate will have a strong background in SEO and search strategy, AEO/Generative AI, search content development, and web analytics. The candidate will be responsible for developing and implementing digital strategies that drive traffic, engagement, and margin. Working closely with all stakeholders including Performance Marketing and The Human Centered Design Team to develop, influence and execute campaigns that align with our strategic goals.
What else it involves
* Working with Marketing, develop a “One Search Strategy” that is specific, measurable, and well-founded in customer, other telco provider offerings, and commercial research. Own the monitoring, reporting, and continuous improvement of this strategy across all levels of the business.
* Conduct comprehensive SEO, ASO, AEO, and Copy audits, keyword research, and research of other telco providers to optimize website and app visibility and rankings in major search engines.
* Develop relationships with major telecoms and technical blogs and vlogs to generate backlinks and increase three.ie, 48,3Plus, and My3 visibility, access, and profile.
* Monitor, analyze, and report on web traffic, trends, and engagement metrics. Use tools like Adobe Analytics to provide insights and recommendations for improvements.
* Develop and implement commercial strategies based on company goals and aiming to accelerate growth. Conduct market research and investigation to create detailed business plans, working closely with key stakeholders.
* Support the team to create, edit, and manage compelling and high-quality content for various digital platforms such as websites, blogs, social media, and online marketing campaigns, drawing from key experts in the business.
* Create, edit, and manage AI-generated content using applications such as Synthesia, ChatGPT, and Midjourney for fast turnaround of guides and tactical material.
* Develop and deliver training where appropriate across the business.
* Develop strategic partnerships at academic and industry level to further our journey towards best-in-class search performance.
* Project manage initiatives to drive change to increase our journey performance.
* Taking accountability for their role in ensuring journey optimisation to increase conversion on the back of Search performance improvement across Liveperson, Whisbi, Evolv, and Zoovu.
* Responsible for establishing and executing a governance system for UX including brand and tone of voice guidelines on the website using tools such as Acrolinx.
* Establish a broader view of search across all digital products; My3, Three+, Three.ie, in-store technology and services with a view towards developing an internal search 'product roadmap'.
The skills we're looking for
* Exceptional communication skills including PowerPoint, the ability to form packs and adapt to differing levels of stakeholder seniority.
* This role is ideal for a dedicated, dynamic and highly motivated person with a unique blend of technical and business skills, who is vocational in driving commercial performance.
* Strong Commercial acumen and the ability to tie back action to margin improvement.
* Workshop facilitation skills and the ability to bring the organisation “on the journey”.
* A trainer who can train “trainers”, ensuring skills transfer to remove any key person risk.
* Exceptional stakeholder management skills, the ability to communicate at all levels within an organisation including the board.
* A thought pioneer within the space and a passion for execution.
* Strong commercial awareness, understanding of market trends.
* Passionate about learning with an understanding of Jobs to be Done, Consumer Psychology and best practice customer journeys/funnel effectiveness a plus.
* Previous product management or UX copywriting experience a plus.
* Project Management Expertise, ideally in an Agile environment and the capacity to “get it done”.
* Exceptional data analysis skills and proficiency in Adobe Analytics.
* Excellent strategic planning and business analysis skills.
* Proven experience in content development, web analytics, strategic planning, and commercial roles would be ideal.
Preferred Qualifications
* Relevant qualifications in Performance Marketing, Business, Neuroscience, or a related field is preferred.
Benefits of Working at Three
* Flexible working with our new Hybrid model, our employees will enjoy more flexibility working from home and our Head Office location in Dublin (3 days per week office based).
* Competitive salary, annual performance bonus & pension contribution.
* Annual Leave buy or sell (buy or sell up to 5 days AL each year).
* Healthcare Insurance through our flexible benefits programme.
* Access to learning & development tools such as LinkedIn Learning.
* Free on-site parking.
There’s a lot more to us than meets the eye
You may think you know us, but we’re full of surprises. Intrigued? Join us and Be Phenomenal. Apply now at: https://www.three.ie/careers #Jobs
At Three, we are committed to equity, diversity and inclusion. As Ireland’s largest mobile telecommunications provider, we provide a better connected life for our diverse customer base, and want our teams to reflect this. We welcome and celebrate all identities and strive to create a culture of belonging where employees can thrive as their authentic selves. If you do not ‘tick every box’ in this job description, you likely have other valuable skills that would make you a great fit for one of our teams. If you feel this role is for you, then please apply!
If you require reasonable adjustments for your interview, please let us know when scheduling your interview, or alternatively, please email recruitment.support@three.ie. Apply now at Three, a Phenomenal career awaits!
Three Ireland (Hutchison) Limited. 28/29 Sir John Rogerson's Quay, Dublin 2. VAT Registration Number IE6336982T
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