MHL Hotel Collection and Hilton Dublin
Hilton Dublin in Charlemont Place, Dublin 2 is looking for a Director of Sales & Marketing to join their team.
Note: The successful candidate must have previous hotel sales & marketing experience.
Main Purpose of the Job:
* The management and implementation of the Hotel Annual Sales and Marketing strategy for the Hilton Dublin Hotel.
* The Director of Sales and Marketing functions as the strategic leader and driver of hotel sales and has responsibility for achieving property revenue goals and guest satisfaction.
* Leads and manages all day-to-day activities related to the proactive sales and marketing function with a focus on building long-term, value-based customer relationships that enable achievement of hotel sales objectives.
What will I be doing?
Sales Growth
Responsible for the development and implementation of sales and marketing strategies for growth by:
* Developing, implementing, and monitoring the annual Sales and Marketing plan for the hotel.
* Managing a portfolio of accounts in Corporate, MICE, Business groups, Airlines, Agent, Tour Operator, and Leisure segments in local, regional, and global markets.
* Seeking out and securing new corporate and leisure business in line with the Hotel’s budgetary requirements.
* Participating in and activating the agreed strategy in the annual RFP process in conjunction with the Cluster Revenue Manager to ensure maximum RFP acceptance.
* Maximizing all revenue opportunities from existing accounts through strategic planning and effective account management.
* Delivering budgeted room sales in key segments the DOSM has responsibility over: corporate/corporate group/consortia/conference in-house/ad hoc tour series and tour series/Airline etc.
* Delivering budgeted M&E sales with a focus on food and beverage sales along with yielding room hire rates.
* Assisting with delivering budgeted Food and Beverage sales with specific focus on the restaurant & bar.
* Leading the team to identify and develop new business from new accounts through strategic activities, research, face-to-face calls, networking, proactive campaigns, sales missions, trade shows, etc.
* Leveraging the Hilton International brand and global account managers to exploit all existing and new business opportunities.
* Monitoring and leading M&E Pipeline analysis identifying gaps vs budget and actioning as appropriate with the M&E Team.
* Participating and supporting the offsite cluster Sales teams with customer visits, including face-to-face sales calls, site inspections, and familiarization trips.
* Targeting new Tour series and Ad Hoc leisure group business in line with the hotel’s business objectives.
* Completing regular SWOT analysis of competitor hotels identifying market threats, pressures, and opportunities.
* Managing and undertaking local, regional, and national key account activities including trade shows, networking events, workshops, presentations, and sales missions.
* Promoting and representing the hotel professionally and effectively in the domestic and overseas markets.
* Designing, implementing, and monitoring sales and marketing plans for all Food and Beverage and Meeting and Event outlets.
Marketing and PR
To promote the hotel’s brand identity in all markets by:
* Designing and directing the implementation of online and offline marketing initiatives and activities.
* Managing the hotel website function, directing the marketing team to manage the Hilton brand website content, e-marketing, SEO, and PPC strategy.
* Leading the management and planning of offline marketing & PR opportunities.
* Developing new products/packages/services to generate positive PR for the hotel.
What are we looking for?
* A candidate with extensive experience in a similar role in the hotel sector.
* The ability to prioritize in a fast-paced environment.
* Accuracy and strong attention to detail.
* Flexibility in day-to-day task demands.
* Clear, concise, and professional communication skills.
* Resourcefulness and creativity when faced with obstacles.
* The ability to follow up and see projects through to completion.
* Adherence to deadlines.
* Ownership of assigned responsibilities.
* Genuine, approachable, and enthusiastic personality.
* Polished and professional demeanor when client-facing.
Benefits:
* Competitive salary package with bonus based on KPIs.
* Wellbeing payment.
* Pension.
Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and
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