Senior Marketing Manager / Dublin West
Our client is a very exciting successful sustainability business seeking a Senior Marketing Manager to join their team. Salary: €75-€85K plus benefits.
The Role:
* Develop marketing and communications strategies and implement annual plans that align with the organisation’s mission and business objectives
* Lead multi-channel marketing campaigns —including TV, radio, digital and social and email, that drive awareness and participation.
* Develop and manage communications strategies to enhance brand reputation
* Develop a messaging framework and produce engaging and relevant content that gains cut through with key core audiences
* Lead and mentor a high performing Marketing Team to deliver organisational targets
* Lead brand strategy and ensure consistency of brand identity across entire suite of organisational communications
* Manage and optimise the website strategy simplifying the journey for a range of different users
* Lead the development and management of key strategic partnerships driving alignment with business strategy and key organisational targets
* Deliver customer and stakeholder insight and research to drive performance and support critical decision making
* Manage crisis communications and act as spokesperson when necessary
* Create and manage internal communications strategies and plans galvanising employees and make them advocates for the brand
* Collaborate cross-functionally with Operations, Regulatory, IT and Finance Teams delivering integrated plans and activities
* Manage and optimise budgets to deliver on investment
* Manage relationships, contracts and tenders with key brand, creative and media partners ensuring high performance and efficiency
The Candidate:
* A qualification in Marketing / Communications or relevant discipline
* Very strong experience in Marketing or Communications with a proven ability in a management role
* Team player with ability to work collaboratively with a range of different colleagues and stakeholders
* Strong knowledge of Through The Line campaigns, digital marketing and media relations and communications
* Ability to manage multiple projects, meet deadlines and work in a fast-paced environment
* Excellent verbal and written communication skills
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