Position Summary
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Are you ready to join a team driving to advance the world’s infrastructure through best-in-class product marketing? Bentley is looking for you!
We are looking for an experienced product marketing manager to join the Product and Industry Marketing team to help achieve the growth ambitions of the organisation.
Success starts with bringing an outside-in view, where you will be at the forefront of market, audience, and competitor insights—delivering compelling messaging and content across the product's lifecycle and customer journey. You will work closely with cross-functional teams, including Product, Sales, and Marketing teams to ensure the product’s success in the market.
Your Day-to-Day:
1. Work closely with your Product Management team to support the product strategy and bring the roadmap to life. Own the marketing of product releases, and new product launches and rationalizing the portfolio to support retention and growth of our existing user base as well as supporting growing new users.
2. Responsible for researching and defining the market opportunity, audience journeys, and competitor landscape for your portfolio to inform product, sales, and marketing efforts.
3. Craft unique value propositions and compelling messaging that clearly positions our products and differentiates us from the competition.
4. Create high-quality product marketing documents, content, and enablement materials.
5. Support monitoring of product performance and user experience across the lifecycle of the product.
6. Work with the rest of the marketing team and other key stakeholders to identify and plan integrated go-to-market motions that support the whole journey across the customer lifecycle.
7. This is an individual contributor, full-time role working as part of a global team.
8. This role requires minimal travel.
9. Requires sitting or standing at will while performing work on a computer.
What You Bring to The Team:
10. Bachelor’s degree or equivalent training or experience. Preferably in a marketing or engineering/science-related discipline.
11. Minimum 5 years of B2B product marketing experience, ideally within a SaaS product or technology company.
12. A knowledge of Product Marketing Management models/frameworks.
13. Related infrastructure market/industry experience is preferable.
14. Exceptional writing, presentation, and communication skills.
15. Strong project management skills and ability to work in a fast-paced environment.
16. Collaborative and able to work effectively across functional teams.
17. Strong research and analytical skills with attention to detail and accuracy.
What We Offer:
18. A great Team and culture – please see our Recruitment Video.
19. An exciting career as an integral part of a world-leading software company providing solutions for architecture, engineering, and construction.
20. Competitive Salary and benefits.
21. The opportunity to work within a global and diversely international team.
22. A supportive and collaborative environment.
23. Colleague Recognition Awards.
About Bentley Systems:
Bentley Systems (Nasdaq: BSY) is the infrastructure engineering software company. We provide innovative software to advance the world’s infrastructure – sustaining both the global economy and environment. Our industry-leading software solutions are used by professionals, and organizations of every size, for the design, construction, and operations of roads and bridges, rail and transit, water and wastewater, public works and utilities, buildings and campuses, mining, and industrial facilities. Our offerings, powered by the iTwin Platform for infrastructure digital twins, include MicroStation and Bentley Open applications for modeling and simulation, Seequent’s software for geoprofessionals, and Bentley Infrastructure Cloud encompassing ProjectWise for project delivery, SYNCHRO for construction management, and AssetWise for asset operations. Bentley Systems’ 5,200 colleagues generate annual revenues of more than $1 billion in 194 countries.