Marketing Manager
An exciting opportunity awaits a seasoned marketing professional to spearhead our brand's growth in the dynamic IT industry.
This role demands a strategic thinker who can develop and execute comprehensive marketing plans, fostering brand awareness, driving customer engagement, and generating leads. Collaborating closely with cross-functional teams, you will create innovative campaigns that resonate with our target audience.
Key Responsibilities:
* Design and implement marketing strategies to achieve business objectives, encompassing lead generation, customer acquisition, and brand expansion.
* Craft compelling marketing materials, including website content, blog posts, whitepapers, case studies, and social media content.
* Oversight of digital marketing initiatives, incorporating SEO/SEM, email marketing, social media advertising, and content marketing.
* Conduct market research and competitor analysis to identify trends, opportunities, and threats.
* Liaise with sales, product, and development teams to align marketing strategies with business goals.
Requirements:
* Bachelor's degree in Marketing, Communications, Business Administration, or related field (Master's degree preferred).
* Proven experience of at least 5 years in marketing roles, preferably within the IT sector.
* Demonstrated understanding of digital marketing channels, tools, and techniques.
Ability to work in Ireland without restrictions is mandatory. Reperio Human Capital acts as an Employment Agency and an Employment Business.