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Content & Social Media Executive, Dublin
Client: Frasers Group
Location: Dublin, Ireland
Job Category: Other
EU work permit required: Yes
Job Reference: 20149758fd46
Job Views: 6
Posted: 09.02.2025
Expiry Date: 26.03.2025
Job Description:
As Content & Social Media Executive your role will be to focus on our Irish Sports Direct channels. Reporting directly to the Head of Marketing you’ll get to work on some of the biggest sponsorships and brand campaigns in Ireland.
You’ll be managing:
* Content Creation:
o Utilize our bank of existing content, whilst also cooking up new and original content ideas, then executing them!
o Develop engaging copy that grabs attention.
* Scheduling:
o Work within our tools to build comprehensive social plans & scheduling that can be shared with wider teams & brands to give visibility on upcoming posts & content.
* Community Management:
o Managing an active online community, responding to comments, and partaking in discussion around relevant topics.
o Daily monitoring of all social media channels including competitors and similar accounts sharing insight & ideas back with the wider team.
o Finding trends, #hashtags – and general ‘hack culture’ to ensure as a brand we’re responding to and participating in the right discussions.
* Communication:
o Be our brand’s social media presence and establish our tone of voice taking direction from our new brand positioning and evolution.
* Events:
o Attend events & games to capture content reporting on moments within the community.
* Reporting and analytics:
o You’ll be expected to provide some analytical reporting to creatives and the wider business, demonstrating your skills.
* Paid media and advertising:
o Working with the paid media team to execute paid-for campaigns, distributing content across the platforms where the consumer lives.
* Influencer Marketing:
o Owning influencer marketing from identifying potential influencers, relationship building, negotiating contracts and deliverables plus monitoring and analysing results.
* National and International travel as required; full driver’s license is essential.
Qualifications
* Valid driver’s license and own transport
* Meticulous organization and timekeeping within a fast-paced and energetic team that juggle multiple projects and tasks.
* Attention to detail from a creative and copywriting point of view.
* Ability to understand and translate brand direction and purpose into social ideas and content.
* Ability to identify relevant cultural insights and apply these to your creative thinking.
* Deep understanding of how people engage with social platforms, and how behaviour is changing.
* Great facilitation skills – for workshops and creative sprints.
* An interest in Sport is a must!
Additional Information
What's in it for you?
* Salary €35,000 per annum
* Group Wide 20% Discount across most Frasers Group brands
* Flexible working pattern
* Company pension scheme
* 10% group discount for Health Insurance policy
* Bike to work scheme
* Sick pay
Along with your benefits package we also offer a wide range of perks for our colleagues:
Reward, Recognition and Opportunities
Frasers Champion: Our employees are at the heart of our business and we ensure individuals are recognised every single month for their hard work.
Fearless 1000: By October 2025, we want our share price to hit £10. If that happens for 30 or more consecutive trading days, all colleagues across the business will receive a bonus!
Frasers Festival: An event like no other! Frasers Festival is our celebration for Head Office and Retail Staff across the UK and Europe.
CEO Sessions: Once a quarter we offer 20 employees the opportunity to attend our “CEO Sessions” ran by our CEO and leadership team.
Retail Reconnect: In order to build the planets most admired and compelling brand ecosystem, all employees must understand our business, product and customers.
Employee Welfare
Frasers Fit: Our Everlast Gyms Team are on a mission to make our workforce the best, and fittest on the planet!
Retail Trust: We know that it's not just about physical health, mental wellness is equally important.
What’s next?
Our Recruitment Team will be reviewing applications and all candidates will receive a response, whether you are successful or unsuccessful.
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