Why this Digital Marketing Executive role might be for you:
1. Be part of the launch phase of major new ecommerce offering
2. Work with an award-winning team and top agencies across digital, social, PR and media.
3. Excellent career development potential with this Irish PLC with more than 50 stores nationwide.
4. Join a leader in their sector and work on B2C & B2B campaigns
5. Hybrid approach to work – with the option of 2-3 days per week work from home.
Knowledge & Experience
6. Demonstrable experience in an eCommerce CMS platform (Magento, or similar)
7. Experience in delivering high engagement social media campaigns
8. Experience with Dotdigital or similar email/sms digital marketing platforms
9. Demonstrable experience in Google Analytics, PPC, SEO
10. Excellent organisational skills with an attention to detail
11. Ability to work in a fast-paced environment & achieve tight deadlines
Key Responsibilities
12. Creation of digital media assets which support the overarching marketing communications plan
13. Implementing and optimising paid advertising campaigns including accurate tracking, tagging and reporting
14. Day to Day monitoring of online social channels. Proactively posting content, and community management
15. Administering the company’s eCommerce CMS platforms
16. Creation of relevant blog content to drive engagement and enhance SEO
17. Create and schedule emails based on predefined customer contact strategy
18. Liaise with internal stakeholders and suppliers to promote new products achieving stated KPIs
19. Liaising with third party agencies including design, PR and digital agencies
Essential Competencies
20. Third Level Marketing or Digital Qualification
21. 2+ years’ experience in a Digital Marketing Role
22. Demonstrable experience in an eCommerce CMS platform (Magento, or similar)
Desirable Competencies
23. Previously worked within a B2B or Retail environment
24. Keen interest in digital technology
25. Copywriting/editing and/or photography skills a plus
26. Experience with an email management tool, preferably dotdigital
27. Demonstrable experience in Google Analytics, PPC, SEO