Marketing Manager 12 Month Maternity Contract
This is a 12-month maternity leave contract for a Marketing Manager position with a leading FMCG company based in North Dublin.
Key Responsibilities:
* Develop and implement a promotional plan for the brand, identifying required resources, associated costs, KPIs, and milestones to position the brand at the forefront of consumers' minds.
* Lead ATL and BTL marketing activities across Ireland and contribute to the wider group's Marketing function, encompassing branding, packaging, NPD, merchandising, sustainability, advertising, sponsorship, and PR.
* Maintain, develop, and drive growth across B2B and B2C Digital Marketing platforms, including websites, web shops, smartphone apps, and social media channels such as Facebook, Twitter, Instagram, and LinkedIn.
* Report on campaign performance and monthly analytics to identify future opportunities.
* Develop marketing communications for both internal and external purposes.
* Collate, present, and disseminate best-in-class consumer insights.
* Organise, manage, and participate in company tradeshows and promotional events.
* Liaise with agencies, customers, suppliers, partners regionally and Marketing, Sustainability, and Commercial personnel across the wider group.
About You:
* Bachelor's degree in digital marketing or a related discipline.
* 6+ years of experience in Brand marketing, preferably in retail or FMCG.
* Strong team and project management skills.
* Ability to manage multiple campaigns and tasks in a fast-paced environment.
Skills:
* Digital marketing.
* Social events.
Location:
North Dublin