Client: Zimmer Biomet
Location: null, Ireland
Job Category: Other
EU work permit required: Yes
Job Reference: 304f81b5fe99
Job Views: 47
Posted: 21.01.2025
Expiry Date: 07.03.2025
Job Description:
Valued Team member: We are glad you are exploring new opportunities within Zimmer Biomet!
What You Can Expect
We are seeking a dynamic and detail-oriented Content and Campaigns Manager to join our digital marketing team. This role will be pivotal in managing the content strategy across various segments of our business and for a website news section, ensuring all content is engaging, accurate, and aligned with our brand's voice. The ideal candidate will be proficient in using a Content Management System (CMS), be the main point of contact for campaigns involving copywriting or news articles, and handle various other content-related digital marketing tasks.
How You'll Create Impact
Content Strategy and Management:
* Own, develop and collaborate on content strategy for segments and website news section
* Ensure content is up-to-date, relevant, and engaging for our audience
* Regularly analyse and report on the performance of content, making recommendations for improvement
Content Creation and Copywriting:
* Write, edit, and proofread articles and other content as needed
* Collaborate with the wider team to produce content for campaigns
* Ensure all content adheres to SEO best practices and is optimised for search engines
CMS Management:
* Maintain and update the website using the CMS
* Troubleshoot any issues related to the CMS and work with IT support when necessary
* Train other team members on using the CMS, as required
Campaign Support:
* Serve as the go-to contact for all copywriting and content-related needs in marketing campaigns
* Coordinate with various departments to ensure cohesive and timely content delivery for campaigns
* Provide support in creating content calendars and managing timelines
Administrative Tasks:
* Assist with scheduling and posting content on various digital platforms
* Report on KPIs related to SEO and Content
What Makes You Stand Out
* Proven experience in a content strategy role within a digital marketing environment
* Experience working with Content Management Systems (ideally Contentful)
* Working within a Healthcare setting is preferred, but not a requirement
Your Background
* Excellent writing, editing, and proofreading skills
* Strong understanding of SEO and web traffic metrics
* Proficient in using digital marketing tools and software
* Excellent organisational and multitasking abilities
* Strong communication and collaboration skills
Personal Attributes
* Proactive and able to work independently
* Strong team player with a collaborative approach
Travel Expectations
EOE/M/F/Vet/Disability
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