About Wayflyer
Our mission is to give the world access to the best products by empowering great brands to reach their growth potential.
Today's consumer brands need a capital provider that keeps pace with their growth ambitions. Traditional financing options are slow, cumbersome and often out of reach. That's why we built Wayflyer.
Our unique technology allows us to assess businesses in minutes, generate financing offers that reflect their growth potential and send funds in as little as 24 hours.
Since launching in April 2020, we've deployed over $4.5bn to thousands of brands worldwide, backed by Tier 1 banks like J.P. Morgan. We've become a trusted financing partner for some amazing brands, like True Classic, Little Words Project and Kekoa Foods.
Teams at Wayflyer are truly cross-functional. You'll be collaborating with ambitious colleagues from around the world - all striving to deliver on a huge opportunity. Check out this video to hear directly from them.
As Director of Go-To-Market Strategy & Operations, you will play a pivotal role in shaping and driving Wayflyer’s growth. Reporting directly to the Chief Business Officer, you will lead a global team responsible for strategic and operational planning, performance reporting, GTM program management, revenue operations, and enablement. This role requires a leader who can develop and execute scalable strategies, optimise business performance, and drive operational excellence across our go-to-market functions.
What you'll do
* Drive long-term growth strategy: be accountable for growth planning, prioritisation and execution, ensuring alignment across Wayflyer’s go-to-market functions.
* Develop and optimise GTM strategies: design, build, and refine the Sales, Customer Success, Marketing, and Partnerships strategies to achieve ambitious growth goals.
* Lead and align GTM Strategy & Operations: oversee Strategy & Operational Planning, Program Management, Revenue Operations, and Enablement, ensuring resources are effectively deployed against key priorities.
* Build and scale a high-performing team: recruit, develop, and lead a world-class team that supports all aspects of business growth and operational excellence.
* Be accountable for business planning: partner with Revenue, Finance, and Commercial teams to lead business planning, forecasting, and performance analysis.
* Drive executive and cross-functional alignment: ensure seamless collaboration across leadership teams, aligning strategic priorities and operational execution.
Knowledge, skills and experience
* 10+ years of experience in a high-growth, tech-driven environment, with a strong track record of scaling go-to-market functions.
* Proven leadership in strategy and execution-focused teams, driving cross-functional collaboration and delivering measurable business impact.
* Experience in sales, customer success, or revenue operations is a strong advantage.
* Background in fintech, lending, or financial services is a plus.
* Deep understanding of go-to-market strategy, revenue operations, and enablement, with the ability to optimise processes, tools, and performance metrics.
* Strong analytical and problem-solving skills, with the ability to translate data into actionable insights and strategic decisions.
* Excellent communication and stakeholder management skills, with the ability to influence senior leadership and drive alignment across teams.
* Experience working in a global, fast-paced environment, balancing strategic thinking with hands-on execution.
What is important to point out is that you can do most or all of the above mentioned and can point to your real experience doing it. You’ve probably done it at companies of different shapes, sizes and industries. Given what we do, experience in financial services, fintech and business-to-business organisations is particularly interesting to us.
On top of that, you’re amazing at prioritisation. You make sure you’re not spread too thin while also giving teams the support they need. You spend your time on the things that make a positive difference. People get why you’ve chosen to say ‘yes’, ‘no’, or ‘not yet’, and are ok with it.
What you’re like as a person and how you treat people is a big deal for us. People love working with you. You’re thoughtful, helpful and generous with your time and knowledge. People love helping you back. People know where they stand with you.
You can be effective whether you’re at the office, in transit, or working remotely. But you know that being in and around teams and stakeholders is where the magic happens. You value the time you spend with people across different functions so that you can understand and shape the direction of the business. You encourage face-to-face engagement and collaboration among your teams.
You’re always looking to learn and grow, on a personal and professional level. And you’re always looking to help others learn and grow by sharing your own knowledge and experience.
You know why diversity, equality, inclusion and belonging matters, and speak up when we can do better. You make wherever you work a great place to work.
What happens next
We’ll review every application we receive. If we’re interested in taking your application further, we will be in touch to find out more about you and what you’re looking for.
What perks and benefits do we offer?
* Work remotely abroad for up to 60 days a year
* Employee assistance programme
* Private healthcare, life and critical illness cover
* Pension plan
* Generous parental and adoptive leave policies
* Equity scheme - so you can share in our success!
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