About Your New Employer
Our client offers premium workspaces, business networks, and top-tier services across Ireland, with prime locations in Dublin. This is a vibrant, energetic, and dynamic environment where innovation thrives and opportunities for growth are abundant.
You will have the perfect platform to expand your career and make a meaningful impact in a place that values creativity and teamwork.
About Your New Job
The Digital Marketing Manager will be responsible for:
* Developing and executing digital marketing strategies that align with company objectives and drive online growth.
* Collaborating with the Marketing Manager to set targets for each channel, focusing on generating quality leads at the lowest possible cost.
* Working closely with the sales team to understand conversion drivers and refine strategies for lead generation.
* Coordinating and optimizing digital campaigns across multiple channels, including SEO, PPC, social media, email, content marketing, and online advertising.
* Providing detailed weekly, monthly, and quarterly reports on campaign performance, utilizing analytical tools to monitor progress and suggest improvements.
* Ensuring the company website is continuously updated, user-friendly, and aligned with SEO best practices to enhance user experience and drive conversions.
Key Metrics/KPIs
The following key metrics and KPIs will be tracked:
* Quality lead generation by channel
* Cost per acquisition
* Conversion rates of quality leads into closed deals
What We're Looking For
We are seeking a creative, data-driven digital marketing professional with:
* Proven Experience in Digital Marketing: Experience in digital marketing, including SEO, PPC, email marketing, social media, and content marketing.
* Technical Proficiency: Strong understanding of website management and optimisation (including UX and SEO best practices), along with experience using analytical tools such as Google Analytics.
* Analytical and Reporting Skills: Demonstrated ability to analyse marketing performance metrics and generate actionable insights, with experience in producing detailed weekly, monthly, and quarterly reports.
* Creative and Strategic Thinking: Strong creativity and problem-solving skills, with the ability to generate innovative ideas and align them with business objectives.
* Collaboration and Communication Skills: Excellent collaboration and interpersonal skills, with experience working cross-functionally and with external agencies to execute campaigns effectively.
What's On Offer
We offer:
* Performance-Based Pay: Get rewarded for your hard work with an annual bonus, based on agreed performance metrics, paid quarterly.
* Save on Your Commute: Our client helps you take advantage of local government initiatives to make your commute more affordable and stress-free.
* Employee Perks: Enjoy a range of fantastic benefits including Pension, Healthcare, and tax-saver incentives. Plus, our client's partners offer exclusive discounts, whether it's for a holiday getaway or a delicious lunch – you'll always find a great deal.