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Location:
null, Ireland
Job Category:
Other
EU work permit required:
Yes
Job Reference:
4ab56ccc7aa7
Job Views:
6
Posted:
03.03.2025
Expiry Date:
17.04.2025
Job Description:
The Sales & Marketing Manager will be responsible for developing and executing innovative sales and marketing strategies to maximise revenue across accommodation, weddings, events, dining, equestrian & leisure experiences. The successful candidate will be a strategic thinker with a passion for hospitality, and a proven track record in sales and marketing.
Reports To: Director of Sales & Marketing
About The Role
Key Responsibilities
Sales & Business Development:
1. Develop and implement a comprehensive sales strategy to drive revenue across all key revenue streams, including accommodation, weddings, MICE, equestrian & leisure experiences.
2. Identify new business opportunities.
3. Conduct market research to stay ahead of industry trends and competitors, adapting strategies to maintain a competitive edge.
4. Conduct sales calls and site inspections, including networking events, workshops and FAM trips.
Marketing & Brand Strategy:
1. Strengthen the Castle Leslie Estate brand identity and ensure consistency across all marketing materials and communications.
2. Work closely with external agencies, photographers, and designers to create compelling promotional content.
3. Manage the estate’s website, ensuring optimal user experience, and regular content updates.
4. Implement digital marketing strategies including social media to communicate offers and drive ROI through the hotel's website. Monitor performance and liaise with 3rd party partners and hotel stakeholders to improve performance.
5. Work with the DOSM on overall marketing strategy and digital direction for the estate and take the lead on ad hoc projects, as required.
Revenue & Performance Management:
1. Work closely with the Rooms Division Manager and Reservations Team to optimise pricing strategies and occupancy rates.
2. Monitor customer feedback and market insights to enhance guest experience and refine marketing approaches.
Qualifications & Experience
1. Minimum of 5 years’ experience in a senior sales and marketing role within the luxury hospitality, tourism, or events sector.
2. Candidates must hold a third-level qualification or equivalent.
3. Strong knowledge of digital marketing, CRM systems, and revenue management tools.
4. Proven experience in developing and executing sales strategies that deliver measurable revenue growth.
5. Strong communication, leadership, and negotiation skills.
6. A passion for luxury hospitality and the ability to create meaningful experiences for guests and clients.
Why Join Castle Leslie Estate?
1. Work in one of Ireland’s most iconic luxury destinations.
2. Be part of a passionate and dedicated team striving for excellence in hospitality.
3. Enjoy a competitive salary, performance-based end of year bonus, and other benefits.
4. Opportunity for professional development and career progression.
Salary Package:
1. Full – time, permanent role (6-month probation period).
2. Hybrid work schedule.
3. Annual leave – 20 days excluding bank holidays.
4. Full clean driving licence and access to own car.
About The Company
Castle Leslie Estate has been officially recognised as one of the Best Workplaces in Ireland and a Great Place to Work for the last three years. It boils down to trust. Great Place to Work helps organisations quantify their culture and produce better business results by creating a high-trust work experience for all employees. Their unparalleled benchmark data is used to recognise
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